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Home > single customer view

single customer view

Business

How to build a customer-centric organization

Being customer-centric means that you have a solid reputation along with the trust and loyalty of your customer. The probability of positive word of
David Guest profile image
David Guest
8 mins read | February 8, 2021
Salesforce integration

How to prepare for a surge in holiday customer service calls

This holiday season will be unlike any we’ve ever experienced. Despite the uncertainty of whether consumers will spend money during this holiday season, consumers
Paty Riquelme profile image
Paty Riquelme
8 mins read | December 10, 2020
single view of customer
Business

How a global bank created a single view of its customers in 3 months

Businesses of all industries and sizes can understand the growing importance of a single, unified customer view. Financial institutions in particular are realizing the
Angie Campos profile image
Angie Campos
5 mins read | September 12, 2019
global bank concept
Business

Building a unified banking platform — an architecture overhaul with MuleSoft

With the world becoming increasingly digital and customer preferences radically changing, one global top-tier bank found itself handicapped by its complex technology landscape.  (more…)
Angie Campos profile image
Angie Campos
6 mins read | July 12, 2019
connected-customer
API-led connectivity

Using APIs to build a single view of customers

The pace of change in customers’ expectations in an always-on, always-connected world has never been higher. (more…)
John Withers profile image
John Withers
14 mins read | November 14, 2018
360 degree customer view
Business

Why organizations struggle to build a 360-degree customer view

Imagine that retailers, banks, and hospitals can access all data about their customers through a single interface––the data might include the last product a
Ruba Aleryani profile image
Ruba Aleryani
6 mins read | March 20, 2018

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