Four key takeaways from NRF 2020

This year’s National Retail Federation (NRF) Conference made it clear that retailers must continue to focus investment on delivering seamless, omnichannel experiences for customers while simultaneously improving operational efficiencies. Some major takeaways from this year’s NRF conference were that retailers need to implement technologies that reduce in-store friction, and must seek out ways to merge eCommerce technology with in-store experience. Here are four takeaways from the conference that can help retail stores.

NRF 2020: Learn about headless commerce with MuleSoft and Commerce Cloud

Consumers who use multiple channels to shop spend 9% more when they come into the store. In fact, 73% of today’s consumers use more than four channels to complete their shopping journey. But how can retailers create and deliver a consistent brand experience across all channels when an average commerce transaction crosses over 39 different systems? One approach is headless commerce with APIs — the decoupling of front and back-end commerce systems,

10 of the top moments at Dreamforce ‘19

Dreamforce — wow — what a week! Whether you experienced the magic in person, joined the millions of online attendees, or didn’t have a chance to tune in this year — we’ve got you covered with a recap of the 10 top moments at Dreamforce ‘19. 

7 must-see sessions for CIOs at Dreamforce

November 18 2019

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According to the Connectivity Benchmark Report, nearly every CIO is actively involved in digital transformation projects. It’s a top priority for business leaders, which is why it is a key theme at this year’s Dreamforce conference where there will be more than 1,000 sessions.   

Here are the top seven sessions every business leader attending Dreamforce to learn: 

10 insider tips to survive and thrive at Dreamforce 2019

Dreamforce is just a few days away! MuleSoft and Salesforce have been hard at work to make this the best year ever for our attendees. Whether this is your first year at Dreamforce or your 10th, you’ll need to know what to expect as you make your way to the Bay!

Here are 10 insider tips for making the most out of your four days of Dreamforce.

Learn more about MuleSoft and Commerce Cloud at Dreamforce 2019!

November 15 2019

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eCommerce is more than setting up a website — it’s building a strong digital platform to integrate critical commerce data and processes spanning across your ERP, OMS, POS, and other core systems. With MuleSoft and Commerce Cloud, companies can create the foundation for headless commerce by unlocking real-time inventory and product catalog information from any external system. 

Don’t miss MuleSoft and the Salesforce Customer 360 Platform at Dreamforce 2019!

November 11 2019

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Build trusted, personalized apps that deliver truly connected customer, employee, and partner experiences.

Delivering a connected selling experience at Dreamforce 2019

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As customers demand more personalization across buying journeys, top sales teams increasingly rely on a 360-degree customer view. In fact, high-performing sales teams are twice as likely to have integrated systems in place. MuleSoft enables a connected selling experience by integrating third-party systems with Sales Cloud — rapidly surfacing customer and order information from ERP and legacy systems. By unlocking the back office with MuleSoft, customers have seen 26% increased sales productivity and three times faster order provisioning.

MuleSoft and Anaplan: Driving growth through planning at Dreamforce

CRMs and marketing automation tools are, without a doubt, critical to running revenue operations for businesses. Revenue leaders must do more than just execute, they need to define a go-to-market strategy that will drive the business toward its short- and long-term revenue goals.

Don’t miss MuleSoft and Service Cloud at Dreamforce 2019!

October 28 2019

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Create a connected service experience with a single view of your customer 

Did you know that 69% of service leaders say a single customer view provides more cross-sell and upsell opportunities? That’s right — customer service can help generate revenue! Yet, for most companies, customer data is spread across various legacy systems. It’s why many service agents spend more time searching for data than serving customers. MuleSoft and Service Cloud eliminates swivel chair service processes and automates manual service processes by unifying your system data into a single console,