MuleSoft founder, Ross Mason: What’s app-ening to the economy

API economy

Ross Mason was recently a guest on a podcast called The Near Futurist, hosted by Guy Clapperton, where they discussed the API economy and how that is changing the way businesses exchange value. Here is a preview of some of their chat.

Exploring the ethics of APIs

API ethics

More than a decade on, the API economy continues to boom. As digital transformation sweeps organizations of every size in every industry and API-enabled digital channels like smart home devices become mainstream, the importance of APIs in people’s everyday lives is only increasing. However, just as the original gold rush that ballooned the population and wealth of San Francisco had devastating consequences for California’s original inhabitants, the 21st-century digital gold rush for which Silicon Valley stakes a major claim also has its collateral damage.

How artificial intelligence and bots are shaping the API economy

AI chatbot

Consumer technology moves fast. What’s shiny and new one day can quickly become a relic of the past when the next innovation or iteration comes along. Unfortunately, enterprises don’t have the luxury of simply plugging and unplugging technology into their digital ecosystem the way we as consumers unplugged our Sony Walkmans in favor of iPods and iPhones. This is especially true as we look to artificial intelligence (AI). AI has the potential to produce game-changing business outcomes based on data stored in legacy systems—if enterprises can figure out how to make it work.

Developers in the API ecosystem: a discussion with Caroline Lewko of WIP

developer ecosystem concept

One of the most important parts of an organization’s API ecosystem is the community of developers who build applications that consume its APIs. The success of an API strategy often depends on understanding the target audience of developers for your APIs, identifying their different sub-groups, and then consciously growing the community. 

Patterns for co-creating value in the API ecosystem

API ecosystems

As the API economy matures, not only are more and more companies publishing their digital services through APIs; an increasing number of organizations are working together to deliver API-based products that are mutually beneficial for themselves, and valuable for their collective customers.

Continuous API management

Continuous API Management

O’Reilly Media published its first book on API management in December of last year. I sat down with the book’s authors to explore some of the core concepts of the book.

Let customer experience drive your API strategy

API strategy

As more business people become exposed to the API economy – the idea of turning business capabilities into APIs that are subsequently monetized in some way – they often race to the most obvious question: What should my strategy for the API economy be?

Zero trust: The key to securing the API economy

December 21 2018

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Securing API Economy

There’s no doubt that today’s businesses are under increasing pressure to innovate faster. Looking to deliver innovative offerings at an accelerated pace to meet ever-evolving customer expectations, many are turning to modern development models underpinned by the cloud, microservices architectures, and containerization technologies.

Organizing API ecosystems to drive better customer experiences

Organize API economy

In 1989, when Jan Carlzon, the now former CEO of Scandinavian Airlines (SAS), published his book Moments of Truth, he posited that a customer’s journey with any organization involves an untold number of seminal moments, each of which possesses the power to make or break that company’s future with that customer. Yet, somehow, long after his book was published, if you ask anyone who regularly travels by air about their experiences,

A practical guide to winning in the API economy

API economy

When an organization uses APIs to build new products, new business channels, and new business models in ways that ultimately produce new revenue or other measurable value, that organization is often said to be “monetizing its APIs.”