Organizing API ecosystems to drive better customer experiences

Organize API economy

In 1989, when Jan Carlzon, the now former CEO of Scandinavian Airlines (SAS), published his book Moments of Truth, he posited that a customer’s journey with any organization involves an untold number of seminal moments, each of which possesses the power to make or break that company’s future with that customer. Yet, somehow, long after his book was published, if you ask anyone who regularly travels by air about their experiences,

A practical guide to winning in the API economy

API economy

When an organization uses APIs to build new products, new business channels, and new business models in ways that ultimately produce new revenue or other measurable value, that organization is often said to be “monetizing its APIs.”

Have you had your Bezos moment? What you can learn from Amazon

February 20 2018

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jeff bezos apis

When people and companies grow wildly successful, we often forget that they have the same number of hours in the day as everyone else. Yet, we often find ourselves speculating, how do they do what they do…and how do they do it so well?

Why APIs are Not Like EDI, UML, and Other IT Fads

August 14 2017

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why apis matter

Today, APIs are an important part of how organizations conduct business––from internal APIs that streamline business processes to public APIs that generate revenue for organizations. The rising value of APIs raises the question: are APIs just another technology fad, shining brightly now, but soon to fade out of the spotlight?

What is the API economy?

November 8 2016

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What is the API economy? We believe that the API economy is one of the most profound occurrences to affect global business today. It is transforming every company and every industry — no matter how big your company is, no matter how established your industry is, no matter what kind of competitors you have. The API economy is the sum total of all the data transactions that are enabled by APIs.

The API economy affects the way enterprises should be thinking about APIs and achieving their digital transformation goals.

How Unilever is embracing API transformations

Unilever is a company that houses some of the world’s largest consumer brands such as Lipton, Vaseline, and Dove. With its large and ever expanding portfolio of products, it becomes an increasingly difficult process to integrate systems across seamlessly for business needs like supply chain management and sale processes. Knowing this, Unilever during the last three years started taking steps to decommission its legacy tools while speeding up its integration processes in parallel.

My top 5 predictions for 2016

December 8 2015

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It’s no surprise that business is changing dramatically. The potential afforded by digital transformation could have dramatic effects on companies’ growth, scalability, and revenue. Here are the top 5 trends that I think will have a major effect on businesses next year:

IoT

In 2016, we’ll see interesting Internet of Things use cases come to life, rather than major steps forward in devices themselves. With CES approaching in January,

Increase revenue and reinvigorate your business with APIs

types of apis

When was the last time you received a letter? It’s no surprise that the amount of mail sent through the postal service each year is declining dramatically. For traditional postal services, like the New Zealand Post, this could represent a terminal crisis. But instead of trying to hang on to outdated business models, NZ Post is using APIs to enter the e-commerce, package delivery, and logistics markets, transforming its business and providing new sources of revenue.