My first blog post in this series gave an overview of why energy and utilities firms like Siemens are undergoing digital transformation to remain competitive. One common digital initiative for energy and utility providers is improving customer satisfaction; conditioned by other high-tech industries, consumers increasingly expect personalized, omnichannel experiences — leading utilities to tap into new technologies.
When it comes to online dating, it’s all about how you present yourself. Your profile needs to speak to who you are and send the right signals to help the dating site match you with someone compatible. Having an appealing online profile applies to digital dating, but digital retail as well.
Retail brands need to make sure their digital presence is matching their customer’s wants and needs — in order to have a successful relationship with their customers.
With more channels, teams, and systems involved than at any point in history, businesses must consider how to deliver complete, connected customer experiences. The answer to this obstacle is Multidomain MDM and integration.
The web is littered with good API intentions gone wrong. Too many businesses have realized they “need APIs” and created them as a tick-the-box feature without thinking about their broader strategic value. One critical difference between the businesses that succeed and those that don’t is the underlying approach by which APIs are planned and conceived. Put simply: Is the API a project or a product?
Customer experience is a key competitive differentiator for businesses across industries––from retail to banking. Every part of the business has an important role to play in delivering unique customer experiences; which is why the “business” and “IT” must now, more than ever, collaborate to create customer experiences that differentiate their brand from their competition.
Customer behavior is changing, and expectations are now higher than ever. Successful organizations across various industries recognize that a customer-centric approach is necessary for competitive differentiation. The ability to provide innovative products and services to customers, while delivering a unique experience to customers, is top-of-mind for CIOs.
MuleSoft provides the most widely used integration platform for connecting any application, data source or API, whether in the cloud or on-premises. With Anypoint Platform®, MuleSoft delivers a complete integration experience built on proven open source technology, eliminating the pain and cost of point-to-point integration. Anypoint Platform includes CloudHub™ iPaaS, Mule ESB™, and a unified solution for API management™, design and publishing.