Search Results for: marketing
How an API strategy enabled agility and business transformation for Sensis
Thryv Australia, formerly Sensis, is Australia’s leading platform and marketing services company and publisher of the iconic Yellow and White Pages, as well as the recipient of this year’s MuleSoft Digital Transformation award. Thryv Australia is a 100% cloud-based business and recently moved to 100% working from home, closing the doors of its iconic QV […]
5 ways sales reps can work smarter with MuleSoft Composer and Slack
The way we work and the way we sell has shifted irrevocably. A shocking 58% of sales reps believe their roles have changed permanently since the start of the pandemic, with increased importance on building trust and long-term customer relationships. Selling has not stopped over the last 18 months, rather sales teams and organizations have […]
Top 10 integration patterns for enterprise use cases
Did you know that organizations generate 27% of their revenue from APIs and related implementations, but only 18% of organizations say they can integrate end-user experiences? (Source: MuleSoft 2021 Connectivity Benchmark Report). With a growing number of demands and expectations both internally and externally, connecting applications in a seamless and scalable way continues to be […]
Successful automation strategies include rules for robots
In part one of this post, we took a historical look at efforts to drive transformations via automation, along with a four-step strategy to overcome human-based friction that slows down adoption. In part two, we’ll go deep on the automation efforts and challenges of today, setting up guideposts for advanced automation techniques across the full […]
How to automate the Jenkins release pipelines
In this series, we’ve standardized Maven and created a developer pipeline to automate the development lifecycle up to and including committing code to the release process. Next, we will automate the process that standardizes the promotion of the Mule (application in its binary form) to higher testing environments.
What is business process automation?
In today’s all-digital world, organizations are focused on accelerating efficiency while remaining agile; across industries, leaders and consumers alike echo similar prospects. In a recent report, 77% of global business leaders emphasized the need to streamline operations through digital transformation. By the same token, another survey revealed that 88% of consumers also anticipated companies will […]
Top 5 Salesforce integration patterns and solutions
Salesforce holds your customer information — but it can’t be the source of everything. You may have order management or inventory data in SAP, other systems for payment information, fleet management, and more. Much of this data needs to be exchanged between these systems to provide a seamless customer, employee, and delivery experience.
Enhance your customer journey with MuleSoft Accelerator for Retail
Delivering a personalized customer experience has never been more important, especially with the rise of digital commerce. Consumers are in the driver’s seat when it comes to where they choose to spend their money and their patience with one-size-fits-all interactions is dwindling. In a recent survey, 66% of consumers say they are tired of being […]
How to build connected customer experiences across the retail value chain
The growth of digital commerce and omnichannel interactions have forced retailers to further invest in digital transformation to meet the evolving expectations of their customers. However, building a fully connected and personalized retail experience is only possible with the support of IT teams — teams who are already spending more than $3.4 million annually on […]
Judgment day for API attacks: Spotting the friendly robots amidst the foes
In part one of this blog series, we covered the robots driven to disrupt your business and online operations (DoS and DDoS attackers). In this sequel, we’ll step further into the robot universe and discuss often ignored scraper robots, along with mitigation strategies for dealing with the data leakage from these attacks that threatens your […]



