Dreamforce — wow — what a week! Whether you experienced the magic in person, joined the millions of online attendees, or didn’t have a chance to tune in this year — we’ve got you covered with a recap of the 10 top moments at Dreamforce ‘19.
According to the Connectivity Benchmark Report, nearly every CIO is actively involved in digital transformation projects. It’s a top priority for business leaders, which is why it is a key theme at this year’s Dreamforce conference where there will be more than 1,000 sessions. Here are the top seven sessions every business leader attending Dreamforce […]
Imagine a workplace where anyone — including non-technical users — can develop a new product or service, automate a business process, or build a single source of truth for a dataset. Employees are more productive and customers are better served because IT is no longer a bottleneck with a growing backlog of requests from the […]
Just like any product, APIs have their own lifecycle with distinct phases. And recognizing them means you can take advantage of them by focusing on the right aims and the proper convenance at each step along the way. This was one of the key lessons we focused on when we wrote the “Continuous API Management” […]
Dreamforce is quickly approaching! It will be four days that will be jam packed with keynotes, breakout sessions, workshops, games, activities, and more. For IT alone there will be more than 800 sessions. We are offering more than 55 sessions on how Salesforce and MuleSoft are better together. Look forward to product announcements, hearing how […]
CRMs and marketing automation tools are, without a doubt, critical to running revenue operations for businesses. Revenue leaders must do more than just execute, they need to define a go-to-market strategy that will drive the business toward its short- and long-term revenue goals.
A surprise awaited me as I arrived to a recent analyst briefing. My scheduled analyst, the one responsible for integration, had to cancel. His replacement was the analyst responsible for IoT. What were we going to talk about? As it turns out, quite a lot.
In the midst of a top 10 global bank’s central IT transformation with MuleSoft, it began to realize the benefits of an application network. This blog will cover how the bank developed a strategic approach to expand its network, launching a new initiative to integrate multiple instances of Salesforce Marketing Cloud and Sales Cloud to […]
We had a great set of Muley interns this year! They tackled diverse projects that drove real value for the MuleSoft business — everything from writing whitepapers, implementing new systems, leading important research projects, or even building a full marketing campaign strategy.
Lisa Oshima is a consultant specializing in digital strategy, business development, and developer marketing. She founded the Socialize Mobilize consultancy in 2003 and has been helping companies of all sizes transform digitally ever since. We spoke to Lisa about how APIs fit into the overall context of the digital economy.