How to enable a single source of truth with MDM and integration

A primary growth vector on the mind of many CIO’s today are mergers and acquisitions. And many of these CIO’s are in charge of managing a host of internal systems that share data. Establishing a single source of truth that can unite these systems in near real-time, so that operations can run seamlessly across old […]

How to personalize the shopper experience with headless commerce

I’m more loyal to retailers when I feel like I have a direct connection, and I’m not alone: 84% of consumers say that being treated like a person is important to winning their business. We all want a more personalized experience, but for retailers, this is a huge challenge because of the brittle mess of […]

Build vs. buy: Why today’s transformation projects mandate an iPaaS

This post was written in partnership with Green Irony and Alexander Solomon, Lead Insurance Industry Marketing Manager at MuleSoft. Many IT leaders are predisposed to think, “Why do I need to buy a platform to handle my integration needs? I’ve been handling my integrations with no platform up until now.” I understand that perspective, and […]

Why you need a ‘heads-up’ data strategy

“McKinsey research shows bold moves to adopt digital technologies early and at scale, combined with a heavy allocation of resources against digital initiatives and M&A, correlate highly with value creation”  Digital strategy in a time of crisis, © McKinsey 2020 Imagine having to identify every customer data point in 100s of business systems, capturing all […]

Why you can’t have a connected car without modern integration

Three years ago, Category 5 Hurricane Irma was quickly approaching the coastline of Florida — forcing many evacuees to frantically join long lines at gas stations to fuel up as they fled north. At the same time, Tesla’s CEO Elon Musk announced that the company would boost the range of its cars, enabling Tesla owners […]

Connect apps and APIs: Jumpstart your way to an all-digital business

This blog was originally published on the Salesforce blog and was co-written with Ed Cho, Senior Product Marketing Manager on the Platform team. Cutting doctor’s appointment referral times by half. Processing a bank loan in support of small business in less than two days. Accelerating test results to help stop the spread of disease. IT […]

3 characteristics of a modern iPaaS

Integration is critical for all businesses, and selecting the right Integration Platform-as-a-Service (iPaaS) early on is important for any organization looking to accelerate digital efforts. Many organizations question whether their needs are similar to large enterprises with complex backends or if a few simple point-to-point integrations would suffice. However, this is exactly the moment you […]

Lou Powell on integration in the enterprise

For this installment of APIs Unplugged, Matt McLarty and Mike Amundsen sat down with ProKarma’s Lou Powell to talk about successful API integration efforts in the enterprise and his API IQ quadrant. Currently, a partner at ProKarma, an “experience engineering” company, Powell works closely with businesses to create pioneering experiences and accelerate outcomes, unlocking greater […]

MuleSoft partners with America SCORES to scale impact in low-income public schools

This blog was originally published on the America SCORES website. America SCORES is a high-touch non-profit organization with high-tech ambitions. Focused on afterschool services for low-income youth, its high-touch approach depends upon skilled coach-mentors working face-to-face with students, combining sports, creative expression, and service-learning. SCORES’ bold tech ambitions stem from a recognition that to scale […]

API monetization: The road to premium starts with freemium

Get ready to have everything you knew about business monetization turned upside down and inside out. It’s been right around a decade since businesses have started effort at formally monetizing APIs and there have been notable successes (e.g. Twilio, AWS), failures (e.g., Edmunds, ESPN) and creative pivots (e.g., Twitter). After 10 years of watching these […]